Joydeep Deb

Innovation . Passion . Speed

Joydeep Deb

is a Senior Digital Marketer with 12+ years of experience in Digital Marketing, Lead Generation, Online Brand Management, Marketing Campaigns, Search Engine Optimization (SEO), Search Engine Marketing (SEM), PPC, eMail Marketing, Web Analytics, Web Technologies, Web Design and Development.

With an MBA in Marketing. Lives in Bangalore, Karnataka - India and working as an Program Manager SEO.


How to Verify Authorship (rel='author') in Google SERP

How to Verify Authorship (rel='author') in Google SERP
- Wednesday, July 06, 2011
Authors are given a very prominent treatment on search results. To identify the author of an article, Google checks for a connection between the content page (such as an article), an author page, and a Google Profile.

What should we do with the website expired pages?

What should we do with the website expired pages?
- Wednesday, April 6, 2011
In the recent Google Webmasters YouTube Channel, I have asked Matt Cutts about 'What should be done with the website expired pages?' Though I'm still waiting for the official statement from Matt Cutts in the Webmaster Videos, I have discussed this topic with my fellow SEO colleagues and came up the following options.

Social Media Mistake

Social Media Mistake
- Thursday, May 13, 2010
Social Media Mistake: What mistake most people do while doing 'Social Media'. They only twitting about their Blogs (: Now get a T-Shirt printed of this...

Send PPC traffic to landing page and not homepage

Send PPC traffic to landing page and not homepage
- Tuesday, February 02, 2010
Many business owners like to send their PPC traffic to their website homepage and not to the specific landing page. Other advantages of directing your PPC traffic to specific landing page(s) are higher conversion rates, leads, sales etc and it doesn't happen when people are directed straight to the home page.

HTML5 Overview - Introduction to HTML5

HTML5 Overview - Introduction to HTML5
- Monday, August 16, 2010
HTML5 is the next evolution of the Web and includes many more tags and elements for rich media content. In practice, HTML5 is starting to become a reality. Internet Explorer 8, Firefox 3, Safari 3.1, as well as niche browsers like Opera and Chrome, have already implemented partial support.

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