Update: Twitter Apps and You

Thursday, September 02, 2010

Over the coming weeks, Twitter will be making two important updates that will impact how you interact with Twitter applications. Twitter is updating this to all Twitter users to make sure you are aware of these changes.

Update: Twitter Apps and You

What are applications?

There are over 250,000 applications built using the Twitter API. To use most applications, you first authorize the application to access your Twitter account, after which you can use it to read and post Tweets, discover new users and more. Applications come in many varieties, including desktop applications like TweetDeck, Seesmic, or EchoFon, websites such as TweetMeme, fflick, or Topsy, or mobile applications such as Twitter for iPhone, Twitter for Blackberry, or Foursquare.

Update 1: New authorization rules for applications

Starting August 31, all applications will be required to use “OAuth” to access your Twitter account.

What's OAuth?

  • OAuth is a technology that enables applications to access Twitter on your behalf with your approval without asking you directly for your password.
  • Desktop and mobile applications may still ask for your password once, but after that request, they are required to use OAuth in order to access your timeline or allow you to tweet.

What does this mean for me?

  • Applications are no longer allowed to store your password.
  • If you change your password, the applications will continue to work.
  • Some applications you have been using may require you to reauthorize them or may stop functioning at the time of this change.
  • All applications you have authorized will be listed at http://twitter.com/settings/connections.
  • You can revoke access to any application at any time from the list.

Update 2: t.co URL wrapping

In the coming weeks, we will be expanding the roll-out of our link wrapping service t.co, which wraps links in Tweets with a new, simplified link. Wrapped links are displayed in a way that is easier to read, with the actual domain and part of the URL showing, so that you know what you are clicking on. When you click on a wrapped link, your request will pass through the Twitter service to check if the destination site is known to contain malware, and we then will forward you on to the destination URL. All of that should happen in an instant.

You will start seeing these links on certain accounts that have opted-in to the service; we expect to roll this out to all users by the end of the year. When this happens, all links shared on Twitter.com or third-party apps will be wrapped with a t.co URL.

What does this mean for me?

  • A really long link such as http://www.example.com/products/category/12345/abc/xyz.html might be wrapped as http://t.co/JoyDeb for display on SMS
  • You will start seeing links in a way that removes the obscurity of shortened links and lets you know where each link will take you.
  • When you click on these links from Twitter.com or a Twitter application, Twitter will log that click. We hope to use this data to provide better and more relevant content to you over time.


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About the Author
Joydeep Deb

is a Digital Marketing Specialist with 12+ years of experience in Digital Marketing, Lead Generation, Online Brand Management, Web Marketing Campaigns, Search Engine Optimization (SEO), Search Engine Marketing (SEM), PPC, eMail Marketing, Web Analytics, Web Technologies, Web Design and Development.

With an MBA in Marketing. Lives in Bangalore, Karnataka - India and working as an Program Manager SEO.

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